Have you noticed how fresh the new Woman's Day looks?
In the short few months she's been at the helm, editor in chief Elizabeth Mayhew has been making smart changes to update the look and feel of the magazine, while still respecting its venerable history at the go-to guide for women's nutrition, fitness, beauty and fashion since the 30s. Elizabeth I met years ago during my first interview at House Beautiful. Since then, she's gone on to serve as style director of Real Simple, make guest appearances on the Today Show and even write a book! Her philosophy on decorating and entertaining is refreshingly down to earth, and I echo it here, in these pages. Simply put: You don't have to spend a lot of money to live a beautiful life.
Take, for example, this story I shot for the August issue, a kitchen redo by San Diego-based designer Amy Meier. If you want to talk about clever, up and coming designers to watch working with real-life budgets, bookmark her.
Amy we met at a party in L.A. for WestWeek back in March. IHuge thanks to designer Amy Meier, her clients and photographer Coral Von Zumwalt for making the shoot such a success! Now, for a sneak peak of everything that went on behind the scenes, check out Amy's post!

























Very very fabulous post! I have noticed the difference in Woman's Day. My mother subscribes but I find myself picking up her issue before she has a chance to read it herself.
Love reading about Amy, I've just moved to San Diego myself almost a year ago and I need all the decor advice I can read up on!
Posted by: Muffy Martini | February 24, 2011 at 12:15 PM
ok, I subscribed. But what is with the wash your vagina ad? google it!
Posted by: Justine | August 26, 2010 at 08:12 PM
Oh wow! I didn't realize their was a new editor-in-chief at Woman's Day. I never really read it before, but now I'm going to have to take a look. It looks fantastic!
Posted by: Terri | August 14, 2010 at 12:37 PM
Picked up the new issue, loved it, subscribed!
Posted by: Sharon in Chicago | July 31, 2010 at 10:28 AM
I am wondering if you know what kind of brackets are being used for the bar area shelves? Great post and great ideas!
Posted by: Elisabeth Haas | July 29, 2010 at 11:59 AM
My Woman's Day subscription expired...b/c of this post I may have to renew!
Posted by: I Do Declare | July 29, 2010 at 09:34 AM
E&J ~ Love this post, as
it spotlights a magazine
that I think is truly
under appreciated. I grew
up with WD and am so happy
to see it getting a breath
of fresh air. In these
economic times, this is the
type of down-to-earth
publication with real world
solutions (and a great
newstand price) that will
rise to the occasion!
xx Suzanne
Posted by: Privet and Holly | July 29, 2010 at 08:24 AM
would have never thought to pick woman's day up, but that adorable bar area might have me singing a different tune!
Posted by: Kate | July 28, 2010 at 08:55 PM
Strie Glazes can take a flat, ho-hum space into the architectural realm. It creates depth and subtle pattern. My den had boring 1970's paneling and was transformed by a tan and brown strie glaze. No more 70's!
Posted by: Liz | July 28, 2010 at 09:48 AM
What a coincidence; aren't you working for Woman's Day? I'm so glad you you're not a sell out.
Posted by: Primo | July 27, 2010 at 09:55 PM
What a great kitchen update. Simple yet very elegant. And very timely for us right now.
Looking forward to your future contributions to Woman's Day.
xo, Jen
Posted by: Jennifer | July 27, 2010 at 04:58 PM
Beautiful! The best part? The real life budget. Don't get me wrong, I thoroughly enjoy looking at a rug that costs more than I make in one year, but the truth is, there just aren't very many of us that can throw that kind of coin around. Me being one of them. I whole heartedly believe that beauty does exist in the bargain isle. The proof is in your post. Love you guys!
Posted by: Amanda | July 27, 2010 at 04:04 PM
Wow, what a fun transformation on a budget! I never would have guessed those cabinets were faux painted, amazing artist who did those!
Posted by: LindsB | July 27, 2010 at 03:41 PM
No, I haven't checked them out in forever. Shame on me! This is amazing and I can't wait to check her out. Oh, the x-back bentwoods are a dream, aren't they? Julie
Posted by: Milk and Honey Home | July 27, 2010 at 10:34 AM
The look certainly is fresh and modern! Beautiful kitchen redo. I am loving that table.
Posted by: Connie @ Sogni e Sorrisi | July 27, 2010 at 09:31 AM
Gorgeous! I guess sometimes you really can tell a lot about a person based on their shoes! :)
Posted by: The Zhush @ thezhush.blogspot.com | July 27, 2010 at 07:57 AM
That does look so much nicer.. that spread looks so stylish and updated..
I will have to check out the new issue :)
Thanks Eddie
xoxo
Edyta
http://edytaandco.blogspot.com/
Posted by: Edyta | July 26, 2010 at 10:38 PM
First thing tomorrow....I am grabbing a cup of coffee and finding myself a copy of Women's Day. I, a self confessed magazine obsessor have never looked at the mag. But, you're in it and I adore Elizabeth Mayhew (we share the same initials).... and had no idea that she was the new Editor-in-Chief. And, Amy....well, she's adorable and talented, too.
You just keep "bringing it"!
xoxo elizabeth
Posted by: pretty pink tulips | July 26, 2010 at 10:01 PM
I'm going to have to check it out. I heard Elizabeth speak at the Corcoran Gallery in DC several years ago while she was at Real Simple, and have always remembered her great tips.
Posted by: DC by Design | July 26, 2010 at 09:29 PM
I will have to give Woman's Day another look as well. Love the bar and kitchen here. Real talent!
Posted by: Mona Thompson | July 26, 2010 at 09:01 PM
Hello Jaithan & Eddie,
Have you guys noticed that you are helping change the current model for flower arranging? (Personally, I think you are the most responsible.) Your multi-colored, natural, full-blown blooms are on the covers of magazines everywhere--even on the sets of night time tv. Way to go!!!
Barb
Posted by: Barbara Nieder | July 26, 2010 at 08:28 PM
Love it! Very nice job!
Cindy
Posted by: Design Love | July 26, 2010 at 07:34 PM
I have noticed and I love it! She has elevated the look and feel of the magazine beautifully!
Posted by: April~Living The Sweet Life | July 26, 2010 at 07:15 PM
She is amazing. I love everything that she does. Way to represent San Deigo Amy!!!! Y'all make a perfect team!
Posted by: GRACE HAPPENS | July 26, 2010 at 07:11 PM
Woman's Day has been catching my eye lately and now I know why! Amy's work is great - glad to know about her...thanks!
Posted by: Gramercy Home | July 26, 2010 at 06:44 PM
Woman's Day is indeed more current and fresh looking than it has seemed for quite some time. I,too, didn't know why but this explains it. Change in leadership and direction= fresh and innovative.
Carol in GA
Posted by: Carol | July 26, 2010 at 06:23 PM
Beautiful job and fun to read too! Love the limestone-topped table in the cocktail area. Know where it can be purchased? Thanks!
Posted by: Lisa | July 26, 2010 at 04:24 PM
what a good looking couple!
Posted by: Kevin | July 26, 2010 at 02:25 PM
I never would have picked up Woman's Day before this post. I always thought it was for old women but it looks great!
Posted by: Jessica at Lavender and Lilies | July 26, 2010 at 12:57 PM
Was wondering what was going on with the covers of Women's Day...now I know! Your friend Amy is quite talented, I really appreciate that she (and you) shows people that they don't have to spend armloads of money to have a charming and beautiful HOME! It is what I have been trying to show through my own home...
Thanks again for stopping by my blog.
--Gretchen
Posted by: Gretchen O | July 26, 2010 at 12:42 PM
You know, I had indeed noticed Woman's Day was looking smarter and more fresh!
Posted by: kate (pm) | July 26, 2010 at 12:24 PM
I am so glad you posted this...I thought I was turning into my grandmother thinking that I should buy the Women's Day at the store the other day! The cover looks great..
Posted by: alexis | July 26, 2010 at 12:05 PM
GORGEOUS kitchen! Woman's Day is one of the mags that you can pick up and KNOW you are going to be able to read it cover to cover and get something out of it...a craft idea, a centerpiece, a recipe or a great decor inspiration or update!
Posted by: robyn | July 26, 2010 at 11:37 AM
Awww, thanks Eddie! It was an absolute dream!!!
Best,
Amy Meier
P.S. So many people have asked me if we are brother and sister!
Posted by: Amy Meier | July 26, 2010 at 11:21 AM
Eddie,
Isn't it great to see a makeover and the transitions! Your shoot looks really wonderful.
Thanks again to you and Jaithan for you well wishes and friendship!
Karena
Art by Karena
Posted by: Karena | July 26, 2010 at 10:17 AM
As someone who is going through the exact kind of cost conscious renovation to our open concept kitchen/living room...I so appreciated this post Eddie...Thanks so much for the renewed inspiration.
Posted by: Judy Beeksma | July 26, 2010 at 10:01 AM
I have always loved "Woman's Day"- full of common cents and attainable ideas for every woman.
Great stuff Eddie!
pve
Posted by: pve | July 26, 2010 at 09:54 AM
oh my my my! fabulous all around. I love the kitchen pics, and have just added Amy to my blog roll! Thanks for sharing!
Posted by: Mary | July 26, 2010 at 09:45 AM
fantastic article! my boyfriend and i are looking at new places and we're definitely on a limited budget. this is wonderful inspiration!
Posted by: Belle on Heels | July 26, 2010 at 09:43 AM
The colors on the cover of the new August issue made it jump right into my grocery cart no questions asked! Great work on your photo shoot! My favorite bit is the eye chart sitting on the bar - made me laugh.
Posted by: Cathy S | July 26, 2010 at 09:39 AM
While waiting in the grocery checkout line yesterday I picked up an issue of the Woman's Day Decorating magazine. It is very, very good! Now you've helped me understand why. I wanted to turn to the other grocery customers and exclaim, "Look at this! This is Woman's Day! The photos are great!" I restrained myself though.
Posted by: Sharon | July 26, 2010 at 09:30 AM
wonderful paint job on those cabinets. at first glance, I was sure they were replaced...
Posted by: a perfect gray | July 26, 2010 at 09:27 AM
I love this kitchen, Eddie! I've tried painting a faux wood before on a metal door & it turned out pretty neat. I love how these cabinets turned out. Definitely something to think about for a renovation project. Congrats on the article & thanks for sharing!
Posted by: Rhoda @ Southern Hospitality | July 26, 2010 at 09:10 AM
I've never thought twice about picking up a Woman's day but will have to give it a look see now.
Posted by: lucinda | July 26, 2010 at 09:08 AM
woman's day!? who knew!?
i do love her bar area. it's quite beautiful. i'd like something similar in my dining room.. maybe that could work?
Posted by: Michael - Innkeeper | July 26, 2010 at 09:04 AM